Chronicle Books LEGO in Focus Coming in October


A new book from Chronicle Books will be released in October highlighting two LEGO photo communities called LEGO in Focus. This coffee table style book features images by LEGO photographers from Brick Central and Stuck in Plastic. If you’re Instagram and follow any LEGO Pages, you might have stumbled upon the talented work from these two sites. Each image includes a short excerpt from the photographer that tells a story about the image. LEGO in Focus will be available on October 4th for $30.

A vibrant and adventurous LEGO® Photo Book that sees the world through LEGO bricks and minifigures.

LEGO®In Focus celebrates the limitless creativity of LEGO play through stunning photography of bricks and minifigures. Look through the lens of 50 toy photographers as they envision the world from a LEGO perspective.

From creators around the world, this distinctive collection explores minifigure-sized perspectives on nature, city life, travel and adventure, and more.

From diving to the depths of the ocean and seeking shelter in a snowstorm, to dancing in a washing machine disco and enjoying ice cream on a summer’s day, each image offers surprises and hidden humor while sharpening our focus on the game’s magic. Detailed captions and behind-the-scenes progress images take us deeper into the building blocks and elements that bind us together. LEGO®In Focus is the perfect action-packed, imaginative photo book for LEGO builders and dreamers alike.

TOY PHOTOGRAPHY FOR LEGO FANS, BY LEGO FANS: The art for this beautiful illustrated book was provided by two talented fan-photographer communities, Brick Central and Stuck in Plastic. Each of these global communities works closely with the LEGO Group to engage adult LEGO fans (AFOLs).

THE FIRST OF ITS KIND: Never before has adult LEGO fan bases from around the world come together like this. An original concept, this book features beautiful photography and a quiet sense of humor that fans of LEGO photo books like Small Scenes from a Large Galaxy will love.

ADULTS WELCOME: One of the LEGO Group’s fastest growing demographics is adults, including the fan base that has contributed to this dynamic and colorful book.

WIDE APPROACH: Not only is this book perfect for longtime LEGO collectors, but also for a wider audience of casual fans looking to discover the toys they know and love.

BRAND BELOVED: For decades, the LEGO brand has inspired billions of people to push the boundaries of their imaginations. This collection captures the creativity and joy for all ages at the heart of the LEGO brand.




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